Another Monthly Giving myth debunked
a guest post for Wild Woman Fundraising
Monthly Giving is probably the one fundraising program surrounded by the highest number of myths. All of these myths are used as reasons NOT to start…
Well, if it were my nonprofit organization, I’d RUN (not walk) to get started with monthly giving! The impact on retention is HUGE! And who doesn’t want to increase their retention rate?
So, if you’re still hesitating because of the many myths out there, just read this post as it’s yet another myth of monthly giving debunked!
Myth: You cannot convert new donors to join a monthly giving program
I’m sorry to say that this is not true!
Read more: http://wildwomanfundraising.com/new-donors-do-join-monthly-giving-programs/#ixzz2zWUwHEOz
