Grateful for a Smooth Agency/Consultant Transition
As we’re getting ready for Thanksgiving, I wanted to talk about something not often talked about: how nonprofit clients move from one fundraising agency or consultant to another, and how this can be a smooth transition or a difficult one. I’m very fortunate that I was recently asked to start working with an organization where […]
Why Direct Mail Fundraising Is Better This Year-End Giving Season
This past weekend, I spent several hours going through the stack of direct mail packs I had received in the past two weeks. I reviewed each one, identified organizations I’d like to donate to and then I scanned in those that could help give me some new ideas for year-end giving appeals for organizations I […]
It’s OK to Repeat a Message
I’m not going to write about monthly donors for a change. Instead, now is the time to get as many one-time gifts, which will help feed your monthly donor program next year. The year-end appeal season is here. The clock is ticking… The mail pile is growing… The inbox is overflowing… The question is: How […]
Using A Match To Increase Your Nonprofits Monthly Giving Success
There are many opportunities to generate monthly donors, if you’re willing to use them. I’ve given you several options in past blogs, but here is one of the BEST ways to make a real splash and generate a substantial number of new monthly donors in a very short period. It’s by using a MATCH. It literally […]
When Is a Good Time to Launch Monthly Giving?
During a recent webinar, someone asked me: “Does the timing of the launch of your monthly giving program make a difference? Are there certain times of the year that are better to start a monthly giving program?” My answer is twofold: If your organization is really gung-ho about monthly giving — as in, you almost […]
Asking Monthly Donors for an Extra Gift — Is It ‘Creepy’?
As it’s almost Halloween, I thought I’d discuss the “creepy” topic of asking monthly donors for an extra gift this giving season. Remember this post from a few months ago? I described the biggest reason why sustainers give monthly — it’s because they care about your mission. So knowing that, why on earth would you NOT […]
The 5 Crucial Parts of a Potential Donor Outreach Plan
Guest blog by Raviraj Hegde, the director of growth at Donorbox. For nonprofits of any size and type, reaching out to donors and prospects is key. But, what outreach strategies should your nonprofit focus on each month? The more you involve your community in your organization, the more support you’ll receive. An effective outreach […]
Try Something New With Your Monthly Donors
Fundraisers are fascinating. Sometimes, they want to try something new and forget about proven approaches and channels. Other times, they are too afraid to even consider something new. I get it. If you’re worried that you’re not going to make your goals, you’ll put on the brakes. If you think that your donors might get […]
Face-to-Face Fundraising, What is it?
Article written by Erica Waasdorp and Naseem Saloojee Let’s start with the definition first: Face-to-Face (F2F) is a term originally coined in Europe. According to the UK Institute of Fundraising, “Face-to-face fundraising activity enables charities to engage with the public in an effective and compelling way to reach new supporters.” F2F is not to be confused […]
Fundraisers: Don’t Have Any Regrets
Last week was a tough week. My father-in-law passed away after five days in hospice care and three weeks of going in and out of the hospital with an infection. Before that, he was quite healthy and very much with us. He told the most amazing stories of his World War II fighter pilot flights […]
