8 EASY Steps to Monthly giving
Monthly giving now is EASIER to set up than it’s ever been! I’ve been managing monthly giving programs for a very long time! (for more than 2 decades!). We started by using direct mail and telemarketing. DRTV and face-to-face were still in its infancy when it came to monthly donors . And can you believe it, email […]
How Small is The New Great
Some of you may know I’m Dutch, so occasionally, I put on my Dutch hat… Here’s a Dutch expression that pertains to monthly donors especially: “He who does not honor the small, is not worthy of the big”. Sadly, I still come across too many large organizations who poo-poo the impact of a monthly giving […]
How one organization increased its monthly donors by 80% in one year…
Some of you may know, I’m the US Ambassador for the International Fundraising Congress, one of the most amazing and inspiring conferences in the world!! On May 21 and 22, the Resource Alliance will organize 2014 Fundraising Online, a webinar event, which is totally FREE, just to share some of the amazing speakers you may enjoy at […]
Proof that you must continue to love your monthly donors…
You may have read Pamela’s recent post, called The Dark side of nonprofit monthly giving. Pamela Grow and Joe Garecht are two colleagues of mine who are tremendous advocates for monthly giving… In fact, I’ll be presenting a webinar as part of their monthly giving e-course soon. Thank you! It’s still absolutely astounding to me to […]
Michael Rosen says: Is there a relationship between monthly giving and bequests?
A guest post with Michael Rosen… Michael Rosen says… This week, I have invited Erica Waasdorp, a self-proclaimed “philanthropoholic,” President of A Direct Solution, and author of the best-selling book Monthly Giving: The Sleeping Giant. Erica explains why nonprofit organizations should have a monthly donor program, explores trends in monthly giving, and provides plenty of useful how-to tips […]
