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The 7 game changers for monthly giving and the 5 things that stop its growth

By Erica Waasdorp, Monthly Giving Motivator  These past few months, I did a lot of organizing, tossing, scanning, and archiving. I still had books and binders with research and sessions from the late 1990s and the early 2000s. (Yes, it’s hard to believe I’ve been involved in monthly giving for 32 years and for 10 […]

What is Recurring Giving’s Rich and Bright Future? 

By Erica Waasdorp, Monthly Giving Motivator, President A Direct Solution  If my inbox and mailbox are any indication, recurring giving appeals are exploding. Why? Because even in challenging times, those committed donors continue to come through.  Many fundraisers think that recurring giving a new thing. Nothing is further from the truth! My colleague Dave Raley […]

Review: The Rise of Sustainable Giving by Dave Raley, Imago Consulting

How The Subscription Economy Is Transforming Recurring Giving and What Nonprofits Can Do to Benefit.  If you’re interested in growing your recurring donor program, this book is for you.  The rise of sustainable giving, published in February of 2025 is extremely researched. Dave describes how recurring aka subscription giving evolved from the Roman and Greek […]

How to Drive Retention for Your Monthly Giving Program

Want to grow your nonprofit’s monthly giving program? Try these helpful strategies to increase donor retention, keep supporters engaged, and grow revenue.

Audience: Nonprofit fundraising professionals looking to grow their monthly giving program with donor engagement strategies designed to boost retention.

Keyword(s): monthly giving program retention

Suggested URL: /monthly-giving-program-retention/

5 Ideas to Gain Donor Loyalty With Sustainer Giving in 2025

5 Ideas

The beginning of the year is a great time to start anew. I hope that this will be the year your organization will try some new things. I hope this year you’ll be able to really move the needle on growing the number of new monthly donors in your organization.  What a great way to […]