Things We Are Thankful for This Weird Year
This guest blog was written by Jeff Brooks and posted by moceanic. The Thanksgiving holiday (this week in the US, last month in Canada, with other nations and cultures celebrating similar holidays at different times) is a special time for fundraisers. Because we live on thankfulness. Being thankful is good for you. It improves your […]
Keep Up the Good Work!
Just a short blog this week, because I know you’re very busy–the biggest giving month of the year is just around the corner! Just a few more emails. Just a few more thank you letters. Just a few more… (you fill in the blanks). Just a few more weeks, and then the weirdest of weird […]
Where Would Sustainers Be Without Email?
Last week, I traveled to Europe to present a training on sustainers for an international group based in the Netherlands. Socially distanced and masked, of course, as the rules and lockdowns are even stricter than they are on Cape Cod. The good news is that I was able to visit my 86-year-old mom as well, […]
10 Creative Campaign Tips for Giving Tuesday 2020
Written by Mary Rybakova for Chatfuel This year’s GivingTuesday will be the most important one in history. For one thing, 2020 has been a tumultuous year for the world. It’s left us all in need of nonprofits and their essential work now, more than ever. But at the same time, the economic downturn caused by […]
Moving the Needle in Monthly Giving
What a week we’ve had! I try to never talk politics, so I will certainly not start now. But watching the electoral vote thermometer move, it made me think about the approach you would be wise to take when it comes to monthly gifts. Bit by bit, you’ll go forward. You’ll grow your monthly gifts. […]
What’s Your Monthly Donor Program’s Story?
Last week, I presented at the Nonprofit Storytelling Conference. I had never attended this before, but it was a lot of fun. Everybody was extremely engaged, and there was time for some exercises and sharing! I presented a session on the three different types of stories needed for the acquisition, cultivation and upgrading of monthly […]
The Difference Between Subscribers and Sustainers
Recently, Network for Good rebranded its activities focused on recurring gifts and called it subscription giving. And as part of the subscription, you would be wise to give donors certain benefits. It indicated that benefits would make people feel more engaged. Then, at a recent webinar, someone asked me what I thought about subscription giving […]
Where Are Your Monthly Donors Hiding?
A while back, I interviewed Sami Sheehan of Lollypop Farm, a tremendous advocate of monthly giving. When we first talked, we decided we’d be back to discuss another great topic: hidden monthly donors. She’s done a lot of research, especially in the areas of workplace, Facebook and PayPal giving. You and your organization may very well […]
A Monthly Giving How-To: Take Down the Silos
The last week of September = Sustainer month, I organized the first ever virtual Sustainer Workshop. About 40 fundraisers from all over the country, and even some from Canada, participated in the two-day workshop, looking at all stages of life for a sustainer. When I asked the question: ”What is your biggest challenge when it […]
A Monthly Giving How-To: Organize and Clean Up
This past weekend, we had to replace a light bulb in our fan. Fortunately, I was able to find the warranty book in my warranty binder. That showed us we needed a special suction cup to get the light bulb out. Well, the big question was: Where was the suction cup to do just that? […]
