You’ll Be Grateful Today, But Even More So in 2020
I just read this from Seth Godin’s blog: “…years from now, your future self is going to thank you for something you did today, for an asset you began to build, a habit you formed, a seed you planted. Even if you’re not sure of where it will lead, today’s the day to begin.” It […]
Time to Get Back to Basics
As I attend conferences and presentations lately, I find I’m starting to be one of the “older hats” when it comes to fundraising experience. Some of my colleagues are starting to retire or slow down. The same applies for leaders and colleagues in nonprofits. I’ve seen major changes over just the past few years, but […]
3 Best Year-end Approaches for Monthly Donors
As you’re growing your number of monthly donors over time, it’s important to consider how you should include your monthly donors in your year-end giving. Of course, every organization is different, but it’s important to remember one thing: Unless you promised your sustainer that they would not hear from you in any way shape or […]
The Best 3 Fundraising Exercises to Optimize Donor Experiences
Exercise regularly. Easier said than done. If you’re exercising regularly, that’s wonderful. I was always too busy and not doing much until I heard about barre classes near my home. I really had no excuse not to! Now, I’m there at least twice a week, and I feel great! I just know it helps improve […]
Monthly Donations Should Be a No-Brainer
I just returned from the International Fundraising Congress held in Noordwijkerhout, Netherlands every October. It’s always a great gathering of some 1,000 individuals from 65+ countries who raise funds in their local countries, and sometimes outside of it as well. An added benefit is that I was able to visit some of my family and […]
It’s Not Your Grandma’s Telefundraising Anymore!
When I talk to younger fundraisers, they often say: “Why would I use the phone? I never answer it.” Not surprising – they’re just like our sons, who are now 29 and 31 years old. But herein lies the problem. What you as a (young) person may think to be true may not actually be […]
GDPR: What’s in the Red Zone for Monthly Donors?
By now, you’ve all heard of the GDPR. It stands for: The General Data Protection Regulation. GDPR is a regulation law in the European Union (EU) on data protection and privacy for all individuals within the EU and the European Economic Area (EEA). But do you know what started the GDPR process? It was one older […]
Don’t Delay, Create a Fundraising Podcast Today
Chrissy Davis approached me and asked if she could write a guest post for me, based upon fundraising podcasts. As someone who has recently been on some podcasts, I think it’s a very good way to feature your organization. Let’s hear from Chrissy why… If you’re passionate about your cause and you’d like to […]
That Special Feeling That Follows Monthly Giving
You probably know by now that I’m a huge planner. Planning is actually part of the fun for me. Every year around this time, my husband and I look at our calendar to see when we can get away in the winter. It’s just a short trip to another part of the country. Typically it’s […]
What’s the top # Game Changer for Monthly Donor Retention?
I’m still on a sustainer “high.” I just came back from a fabulous “Sustainer Day,” organized by the Direct Marketing Association of Washington. In just four fast hours, nonprofits and service providers shared trends, best practices and ways they’re working to bring in new sustainers and improve monthly donor retention. Steve Froehlich from ALSAC/St. Jude finished […]
