How to Best Market Monthly Programs to Donors
First published on NonProfit Pro Today on June 12, 2017 I just came back from presenting a workshop on monthly donors to a group of nonprofits in Michigan. One of the questions asked was the one on how to best market monthly donor programs to existing donors, especially for small organizations with limited funds and […]
What Can You Do If Your Monthly Donors’ Payments Are Not Coming In?
Originally posted on NonProfitPRO Today, June 19, 2017 Two weeks ago, I was checking my credit card statement and noticed several iTunes charges on it. The charges were going up in value. Believe it or not, I don’t have an iTunes account, so that was an immediate flag. I called the credit card company right […]
3 biggest reasons to jump on the monthly donor bandwagon
This article was written for Nonprofit Pro and was first published in the April Nonprofit Pro Magazine and later on Nonprofit Pro Today. I’m a total convert on the topic of monthly donors. I’ve seen its power and how it has kept an organization going after a major disaster. I’ve seen how it generates 50 percent […]
4 Places to Spotlight your Monthly Donor Program…
This post was written for and first published on the Donor Perfect Blog In the recent Donor Perfect webinar Growing Your Monthly Donor Program Without Breaking the Bank, one of the attendees asked this question: what percentage of donors can I expect to give monthly? The answer is: It depends! I see organizations that have […]
How long does it take to set up a monthly donor program from soup to nuts?
This post was written for and first posted at Charity How To The answer is: if you focus on it, you should be able to be up and running within a week. I realize that development people in small to mid-size organizations especially are always pulled in multiple directions and distractions are easy. That’s why […]
How many monthly donors can you expect?
This was first published on Nonprofit Pro How many monthly donors can you expect? That was one of the questions someone asked of me after a recent webinar. That is the $64 million question, isn’t it? The answer may surprise you, because it differs by organization size and organization’s motivation to grow its monthly donors. For […]
When Is the Best Time to Ask for a Monthly Gift?
Originally posted NonProfit Pro Today When fundraisers ask me this, the answer is: no better time like the present! And, you should be asking all the time! The more you ask, the more monthly donors you’ll generate. Here are just a few things one organization does that really has helped them grow their program. (They […]
When Should You Give Up on a Lapsed Monthly Donor?
posted April 27, 2017 NonProfit PRO Today And the answer is: NOT ANYTIME SOON! A year or so ago, I joined 20 organizations with a monthly gift. And (sneaky me), I gave them a card that was going to expire a month later. I then tracked what organizations did in terms of “thank you” letters […]
Top 3 Monthly Donor Retention Tips
originally posted on NonProfit Pro Today By now, you know the tremendous power monthly donors have. You know how it can help improve your donor retention to much higher levels. We typically see monthly donor retention rates between 87 percent and 95 percent—that’s double that of one-time donors. So, as monthly donors are starting to […]
NonProfit Pro #Trending Now: Episode 1
Originally posted on NonProfit Pro Today #TrendingNow In this new weekly video, Nhu Te breaks down the most popular articles of the week. This week is all about when a monthly donor calls to cancel from Erica Waasdorp, exercises in monthly giving from Blackbaud’s Ashley Thompson and DonorDrive’s webinar on Google AdWords. Check them out!
