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6 Tips to Awaken the Sleeping Giants in your donor database: Monthly Donors

This post was posted as a guest post for Litltle Green Light:  6 tips to awaken the sleeping giants in your donor database: Monthly donors Here’s the full post: According to Erica, “it truly is possible to start and grow a program with even a small staff in a very short period of time, as long as […]

Never put an end date on your monthly giving form

 Never put an end date on your monthly giving donation form!   As you know, I’ve become an avid blogger and presenter on anything monthly giving. To prepare for this, I’ve been speaking with a lot of donor base companies and researching a lot of online donation form options to see what they’re doing for monthly giving. […]

Myth debunked: You do not need a large staff to run a monthly giving program

Another Monthly giving myth debunked… You do not have to have a large staff to run a monthly giving program! You can certainly start small by just offering the program online.  But you must be committed and everybody must understand that everything you do is aimed at generating long term revenue growth. It’s less important what […]

10 Tips to Awaken Sleeping Giants in your Donor Base: Monthly Donors

This was published as a guest post on Nonprofit Funderland 1. Commit. Building a monthly giving program takes time but it’s definitely a long term investment, not fast money! Crucial to do, but make sure everybody understands this. Most programs do break even in the first year but it depends on the media used. 2. […]

Sustainers are retainers

  I just came back from a conference, attended by some 1,700 people and I’m so excited! There were 4 (yes, four) sessions on monthly giving aka sustainers!! More and more organizations are finding that ‘sustainers are retainers’. Thank you Dan Allenby for this great word cloud. Many donor base systems are adding monthly giving options to […]

Myth: Once you bring monthly donors on, you’ll lose them…

Happy Fourth of July week! This is a really important myth to debunk as soon as possible. The number one reason why many organizations are now so interested in generating monthly donors is, because they stay with you for years and years and years. I’ve seen research from organizations that have been offering monthly giving […]

5 Practical Tips to Start Growing Monthly Giving …

If you haven’t seen the results of the 2013 Fundraising Effectiveness Project study from AFP and the Center on Nonprofits and Philanthropy at the Urban Institute, here is the long and short of it: the average donor retention rate is 39%. For first-time donors, the rate drops to 22.9%. These truly are scary numbers, aren’t they? […]

How Often Should You Thank Recurring Donors?

This was published as a guest post for About.com Nonprofit Charitable Orgs How to Go Beyond a Receipt People often ask me, is it important to thank a recurring donor every month?  The answer depends on how they gave in the first place. Read more here…

You can build a monthly giving program with limited resources

This past week I had the pleasure of presenting a webinar for Pamela Grow’s Simple Development System members. I’m very grateful to Pam as she introduced me to webinars a little over a year ago! Since then, I’ve joined the subject matter expert team of Charity How To and I am having a lot of fun […]

Monthly Giving for Small Nonprofits: 8 tips for keeping it simple

This post was written by Joanne Fritz and appeared in about.com.  Thank you, Joanne!! Here’s the full post… It seems to me that monthly giving programs should be a natural for small, even tiny nonprofits. Yet, many in the US still don’t use this form of giving. It may be that they think it is just […]