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How one organization increased its monthly donors by 80% in one year…

Some of you may know, I’m the US Ambassador for the International Fundraising Congress, one of the most amazing and inspiring conferences in the world!! On May 21 and 22, the Resource Alliance will organize 2014 Fundraising Online, a webinar event, which is totally FREE, just to share some of the amazing speakers you may enjoy at […]

New Donors Do Join Monthly Giving Programs! You should test it sometime!

Another  Monthly Giving myth debunked   a guest post for Wild Woman Fundraising Monthly  Giving is probably the one fundraising program surrounded by the highest number  of myths. All of these myths are used as reasons NOT to start… Well, if  it were my nonprofit organization, I’d RUN (not walk) to get started with  monthly giving! […]

Proof that you must continue to love your monthly donors…

You may have read Pamela’s recent post, called The Dark side of nonprofit monthly giving. Pamela Grow and Joe Garecht are two colleagues of mine who are tremendous advocates for monthly giving… In fact, I’ll be presenting a webinar as part of their monthly giving e-course soon. Thank you! It’s still absolutely astounding to me to […]

Fundraising Land Grab… A Raise from the Agitator, Thank you!

I’m totally excited about this post. It came in when I was on vacation. Thank you, Roger and the Agitator for the Raise on the book! Here’s a short intro and a link to the full post. Fundraising Land Grab By Roger Craver   |    February 14, 2014 On Valentine’s Day, it’s fitting that The Agitator focus […]

Monthly Donors: Small is beautiful! (Monthly Giving myths debunked)

Posted on January 30, 2014 by Guest Author/published on http://nonprofitacademy.com Today’s blog post is contributed by Erica Waasdorp, President of A Direct Solution and Author of Monthly Giving. The Sleeping Giant. Monthly Giving is probably the one fundraising program surrounded by the highest number of myths. All of these myths are used as reasons NOT […]

Michael Rosen says: Is there a relationship between monthly giving and bequests?

A guest post with Michael Rosen… Michael Rosen says… This week, I have invited Erica Waasdorp, a self-proclaimed “philanthropoholic,” President of A Direct Solution, and author of the best-selling book Monthly Giving: The Sleeping Giant. Erica explains why nonprofit organizations should have a monthly donor program, explores trends in monthly giving, and provides plenty of useful how-to tips […]

Debunking The Myths of Monthly Giving

Prepared as Guest blog for Vanessa Chase Debunking The Myths of Monthly Giving Believe it or not, there are still tons of myths about Monthly Giving. And they prevent many organizations from even getting started or really growing their program. That’s why I’d like to take you through some of these myths and hopefully start debunking […]

Thank you About.com Nonprofit Charitable Orgs

Direct Mail still works, especially for monthly Giving. I’m delighted that this article appeared as guest article written for Joanne Fritz, About.com Nonprofit Charitable Orgs Thank you so much, About.Com! It helps spread the good news about Monthly Giving. “Don’t wait until everything is just right.  It will never be perfect.  There will always be challenges, obstacles […]

Monthly Giving: It’s all about Retention

“Difficult things we do quickly. The impossible takes a little longer”  –David Ben Gurion Today I’d like to focus on what I consider the most crucial part of any monthly giving program, small or large, called Retention. After all, the beauty of generating monthly donors or sustainers is that they are supposed to stay with […]

Why does Monthly Giving seem so ‘scary?

Would it be different if you knew it can increase your donor retention rates by 30% or even more? I continue to be stunned. The more I speak to organizations about monthly giving, be them small or large, the more I find that it’s definitely not something people seem comfortable with (yet). It’s almost like […]