When Should You Give Up on a Lapsed Monthly Donor?
posted April 27, 2017 NonProfit PRO Today And the answer is: NOT ANYTIME SOON! A year or so ago, I joined 20 organizations with a monthly gift. And (sneaky me), I gave them a card that was going to expire a month later. I then tracked what organizations did in terms of “thank you” letters […]
The Best Response When a Monthly Donor Calls to Cancel
A monthly donor calling up to cancel is a dreaded call for any organization. It’s something nobody wants to hear. But it’s important to respond in the right way. Bloomerang’s Steven Shattuck posted an article on his experience canceling as a monthly donor. So, let’s provide you with the best response when this happens at […]
Monthly Donor Acquisition Made Easy
By now, I trust you’re convinced that you must truly get going on generating monthly donors. Here are three simple tips to get started: 1. Ask your donors to join Is it really that simple? Yes, it is. If you ask them, they will come. How else are donors going to know that you have a […]
Calculating your Monthly Giving Coverage Ratio
Last week I talked about upgrading your monthly donors, a very important part in growing your program. Today I’ll go back to something that’s even more important with any monthly donor program: Retaining your monthly donors. Like anything with fundraising, the rule of thumb is: If you can keep a monthly donor, that’s still cheaper than bringing in […]
6 Tips to Awaken the Sleeping Giants in your donor database: Monthly Donors
This post was posted as a guest post for Litltle Green Light: 6 tips to awaken the sleeping giants in your donor database: Monthly donors Here’s the full post: According to Erica, “it truly is possible to start and grow a program with even a small staff in a very short period of time, as long as […]
You can build a monthly giving program with limited resources
This past week I had the pleasure of presenting a webinar for Pamela Grow’s Simple Development System members. I’m very grateful to Pam as she introduced me to webinars a little over a year ago! Since then, I’ve joined the subject matter expert team of Charity How To and I am having a lot of fun […]
New Donors Do Join Monthly Giving Programs! You should test it sometime!
Another Monthly Giving myth debunked a guest post for Wild Woman Fundraising Monthly Giving is probably the one fundraising program surrounded by the highest number of myths. All of these myths are used as reasons NOT to start… Well, if it were my nonprofit organization, I’d RUN (not walk) to get started with monthly giving! […]
